Core Fitness LLC d/b/a StairMaster, and StairMaster Fitness UK Limited are affiliated companies and both entities are referred to as “StairMaster”. StairMaster takes the protection and proper use of your personal information seriously. We respect your privacy and take care to safeguard information in our possession. Our website is designed so that you can find information about our products and services without giving us any information about yourself. When we do need your personal information to provide services that you request or when you choose to provide us with your personal information, this policy describes how we collect and use your personal information.
Personal information relates to any information that may be used to identify an individual, including, but not limited to, a first and last name, email address, a home, physical address, date of birth, gender, occupation, industry, personal interests, and other information when needed to provide a service you requested.
StairMaster collects personal information when you register with the Site for an account, when you use certain StairMaster products or services, when you register to attend a training or participate in an online survey, when you ask to be included in an e-mail or other mailing list, or you submit an entry for a sweepstakes or other promotions, or when you submit your personal information to StairMaster for any other reason. If you register and pay for a training using our website, your credit card information is not stored. StairMaster uses a 3rd party to handle these payment services.
We will always give you the opportunity to “opt out” of receiving direct marketing or market research information. This means we assume you have given us your consent to collect and use your information in accordance with this Policy unless you take affirmative action to indicate that you do not consent, for instance by clicking or checking the appropriate option or box at the point of collection. In some cases, when applicable, we will provide you with the opportunity to “opt in.” This means we will require your affirmative action to indicate your consent before we use your information for purposes other than the purpose for which it was submitted.
Cookies and Tracking Technology
If you prefer not to receive cookies while browsing our Site, you can set your browser to warn you before accepting cookies and refuse the cookie when your browser alerts you to its presence. You can also refuse all cookies by turning them off in your browser, although you may not be able to utilize all of the features of StairMasters Site if you do so. In particular, you may be required to accept cookies in order to complete certain actions on our Site such as e-commerce transactions or service and support inquiries. You do not need to have cookies turned on to utilize/browse the Site, except to access certain web pages that require a login and password.
Use of Web Beacons
The Site may also utilize web beacons. Web beacons are small elements, usually single pixel gifs, embedded on web pages. These beacons may be used to assist with the delivery of personalized information and/or web content. They may also assist us with tracking visitors to the site and tailor the site based on metrics collected by the beacon. Web beacons may also be utilized in outbound e-mail messages and/or newsletters to track delivery, opening, and click-through of the outbound message.
The Site may employ web beacons from third party providers for the purpose of collecting metrics and statistics. This data is used to evaluate the performance of the site and the effectiveness of the content we present to our users. In no way is the information collected from Web beacons ever cross-referenced with personally identifiable data.
How We Use Information We Collect
StairMaster uses information for several general purposes: to fulfill your requests for certain products and services, to personalize your experience on our Site, to keep you up to date on the latest product announcements, software updates, special offers or other information we think you’d like to hear about either from us or from our business partners, and to better understand your needs and provide you with better services.
Children and Privacy
The Site does not target nor is it intended for children under the age of 13. StairMaster does not knowingly solicit information from children under the age of 13.
Third Party Sites
- infringe any third party’s intellectual property rights;
- are inaccurate, incomplete or misleading;
- are not merchantable or fit for a particular purpose;
- do not provide adequate security;
- contain viruses or other items of a destructive nature; or
- are libelous or defamatory.
StairMaster does not endorse the content, or any products or services available, on such sites. If you establish a link to such sites, you do so at your own risk and without the permission of StairMaster.